Anti-Spam & Compliance Policy
Applies to websites and services operated
by World Traffic Services LLC
Last Updated:
September 15, 2026
1. Scope and Purpose
This policy applies to commercial email,
member mail, and related messaging sent
through systems operated by World Traffic
Services LLC ("WTS," "we," "us," or "our"),
including WTS mailers, traffic exchanges,
World Traffic Club, Odyssey, and other
participating WTS services.
Our goal is to operate permission-based
member mail systems, protect recipients,
maintain deliverability, and comply with
applicable anti-spam and data-protection
requirements.
2. Member Mail and Consent
WTS mailers are membership-based advertising
systems. Members receive mail according to
the rules and settings of the applicable
Site.
WTS mailer accounts use confirmed
registration procedures, including email
verification where required by the
applicable Site.
WTS does not permit members to upload or
import outside email lists into our member
mailers for bulk delivery.
3. Unsubscribe and Suppression
Commercial member email sent through WTS
mailers includes an unsubscribe mechanism
where required. Unsubscribe requests are
processed promptly and applicable
suppression records are maintained to
prevent prohibited future mail.
Where WTS operates a network-wide
suppression system, participating Sites
honor that suppression across the applicable
network.
Members may not intentionally circumvent an
unsubscribe request or attempt to
re-subscribe another person's email address
without that person's authorization.
4. Message Identification
WTS-generated commercial email must use
accurate routing and identification
information and must not use deceptive
headers or misleading subject lines.
Commercial messages include appropriate
sender identification, reply or contact
information, and other disclosures required
by applicable law.
5. Transactional and Service Email
Account confirmations, password or security
messages, purchase receipts, subscription
notices, legal notices, and other
transactional or service-related messages
may be sent when necessary to operate an
account or provide a requested service.
Transactional messages are not intended to
function as member advertising mail.
Promotional content added to a transactional
message may cause the message to be treated
as commercial email under applicable rules.
6. Member Sending Practices
Members must comply with the sending
intervals, credit requirements, frequency
limits, content rules, and other controls of
the applicable WTS mailer.
Attempts to bypass sending limits, rotate
identities to avoid restrictions, manipulate
credits, abuse multiple accounts, or
otherwise circumvent mailer controls are
prohibited.
7. Prohibited Lists and Addresses
Purchased, rented, scraped, harvested, or
third-party email lists may not be imported
into WTS member mailers for bulk mailing.
Members may not use WTS systems to send
unsolicited bulk email to external lists or
to addresses that were obtained without
appropriate authorization.
8. Content Standards
Messages and landing pages promoted through
WTS must comply with applicable law and WTS
advertising rules.
Prohibited content includes illegal or
fraudulent products or services, deceptive
claims, malware, spyware, harmful code,
harassment, hateful content, adult sexual
content, intellectual-property
infringement, and other content prohibited
by applicable WTS rules.
Landing pages must be functional in a
standard browser and must not attempt to
force downloads, interfere with browser
controls, or improperly break out of frames
used by WTS services.
9. Authentication and Deliverability
WTS uses email authentication and
deliverability practices appropriate to our
infrastructure. These may include SPF, DKIM,
DMARC, TLS where supported, complaint
monitoring, bounce processing, suppression
systems, and other reputation-protection
measures.
WTS may adjust sending practices,
infrastructure, limits, or delivery methods
as mailbox-provider requirements and
industry standards change.
10. Bounces, Complaints and Reputation
WTS monitors delivery information such as
hard bounces, repeated soft bounces,
unknown-user responses, spam complaints,
abuse reports, and other indicators that may
affect sender reputation or member safety.
Elevated bounce or complaint rates may
trigger review, temporary sending
restrictions, content review, or other
corrective action.
Operational thresholds may vary based on
mailbox-provider requirements, sending
volume, message type, infrastructure, and
other deliverability factors.
Repeated delivery failures, abuse reports,
spam-trap activity, attempts to evade
suppression, or other serious problems may
result in suspension or termination.
11. Traffic Exchanges
WTS traffic exchanges primarily provide
website visits through member surfing and
may also send limited account, service, or
promotional email.
Email sent by a traffic exchange remains
subject to applicable WTS anti-spam,
unsubscribe, content, and compliance
requirements.
12. Centralized and Network Mail Systems
WTS may provide centralized or network
features that allow eligible members to
initiate advertising mail through more than
one participating WTS Site.
Centralized tools remain subject to the
sending limits, credit requirements,
eligibility rules, suppression records, and
other controls of the participating Sites.
Use of a centralized interface does not
permit a member to bypass individual Site
restrictions.
13. Enforcement
WTS may investigate suspected violations of
this policy and take action reasonably
necessary to protect recipients, members,
service providers, and network
deliverability.
Depending on the circumstances, action may
include:
-
Warning the member or requesting
corrective action.
-
Pausing or rejecting a message,
advertisement, URL, or campaign.
-
Restricting mailer or advertising
privileges.
-
Reversing credits or benefits obtained
through abuse or manipulation.
-
Temporarily suspending an account.
-
Permanently terminating an account for
serious or repeated violations.
-
Applying network-wide restrictions when
necessary to protect WTS services and
members.
Severe abuse may be acted upon without prior
notice when immediate action is reasonably
necessary to protect the network or others.
14. Compliance and Abuse Records
WTS may maintain records necessary for
deliverability, security, compliance, and
abuse handling. These records may include
timestamps, IP addresses, account or sender
identifiers, message identifiers, delivery
responses, bounce information, complaint
information, and unsubscribe or suppression
events.
These records are handled according to the
WTS Privacy Policy and may be retained for a
commercially reasonable period when needed
for operational, security, legal, or
compliance purposes.
15. Third-Party Infrastructure
WTS may use third-party hosting, email
delivery, queue management, security,
monitoring, or other infrastructure
providers.
WTS expects service providers used for email
operations to support appropriate security,
deliverability, and compliance practices.
16. Changes to This Policy
Email standards, mailbox-provider
requirements, laws, and WTS systems may
change over time. WTS may update this policy
to reflect those changes.
Material changes will be posted with an
updated "Last Updated" date and, when
appropriate or legally required, additional
notice may be provided.
17. Report Abuse or Request Help
If you believe a WTS member or service is
being used improperly, or if you need help
with an unsubscribe or email-related issue,
please contact the World Traffic Services
Support Desk:
World Traffic Services Support
Or by mail:
World Traffic Services LLC
PO Box 187
Covington, IN 47932 USA